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Private Label Rights E-Books
By 1a2b | July 1, 2008
There are a lot of ways that people can profit from the
Internet. E-commerce has flourished grandly and a lot of
marketers found themselves earning money more than they ever
dream of. One of the means that these marketers utilize for them
to rake in the dollars is venturing into private label rights
e-books.
First, it is necessary to know what private label rights are.
Basically, private label rights allow persons to market somebody
else’s product as their own. The concept is that prospective
resellers obtain the rights of a certain product from the person
who created it, and then the reseller can do whatever he wants
with the product, apply all the modifications that he wants,
then sell it to customers, keeping the profit all to himself.
The difference of private label rights to resale rights is that
with the latter, marketers can sell the product, but all of its
contents should be intact. Private label rights permits the
seller to modify, rearrange, alter or enhance the acquired
product then sells it.
Among private label products, one of the most profitable is the
E-book. In the past, marketers purchase resale rights from an
e-book author, and resell the text of the material as it is.
This strategy works to the advantage of the authors, because
their works can be sold with the content intact, and not being
compromised. Plus, many of these e-books contain links to
products that the author has interest in. The result is that the
seller of the e-book will double as the author’s marketing
agent, because in each sale of the book, the affiliate links
that it contains are exposed to each customer.
Recently, however, a new kind of resale rights became
increasingly popular among marketers. They not only purchase the
rights to sell the book, they also obtain the rights to do
whatever they want with it, then sell it. Essentially, they
edit, modify, rearrange, or change the contents of the books to
suit their needs without being held liable. This allows the
reseller to create new unique products from the material which
is specially designed to suit the customers of the reseller.
Usually, the e-books that are being resold under private label
rights are specially commissioned and have ghostwriters as
authors. These works are usually basic texts that is geared to a
specific market, but they are not the type that will win
literary awards or climb bestseller lists. But it does not mean
that these books are not worth a lot. Actually, they fill the
need of niche markets because they are written specifically for
them. They can gain a lot profit if the reseller manages to aim
it at the correct target market.
What can a reseller do to maximize a private label e-book that
he acquired?
A lot of things, actually. With a little ingenuity, a reseller
could end up offering a book to customers that they will not
find elsewhere. They do not have to compete with other resellers
who have the same product that they are selling. The contents of
the book can be changed and modified to suit the target market.
Chapters can be rearranged. New sections can be added. An
entirely new and eye-catching cover can be created. Titles can
be revised. Pictures and illustrations can be included. Even the
name of the author can be changed, and after overhauling a whole
book, a reseller has already created an entirely new and unique
version of the material which customers can appreciate.
Of course, there are protests regarding the idea of allowing
marketers to so whatever they want with written materials. There
is the possibility that the market will be flooded with books
containing different titles but have basically the same content.
This can bring about the loss of consumer confidence in the
e-book industry. Another disadvantage is that materials that are
distributed in this manner will not be as credible as the books
that have a known and respected author associated with them.
These kinds of scenarios cannot be easily dismissed and requires
consideration.
Marketers should see private label e-books as means to explore
countless ways to create and maintain profit, and should view it
as the beginning of building an Internet business empire.
6 Responses to “Private Label Rights E-Books”
Comments
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July 1st, 2008 at 2:11 am
Nice writing style. Looking forward to reading more from you.
Chris Moran
July 1st, 2008 at 2:16 am
Hi,
I’m just getting started with my new blog. Would you want to exchange links on our blog-rolls?
BTW - I’m up to about 100 visitors per day.
July 2nd, 2008 at 10:56 am
E-commerce and e-marketing is very useful for the getting the money at the home and sales man getting the commission with this online marketing very easy. Thank you…..
August 18th, 2008 at 2:17 pm
Your blog is interesting!
Keep up the good work!
Alexs last blog post..Andrea Mitchell: McCain must’ve cheated, he was so well prepared
September 8th, 2008 at 3:17 am
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December 9th, 2008 at 4:49 am
Thisis a great article, people should really take notice what kind of rights they bouhgt from the owner, it can get you in heaps of trouble if you don’t pay attention.
Greets Dave.
Dave Zs last blog post..How to use private label products